An award-winning digital specialist and strategist with 15 years experience in the industry, working on and leading campaigns for broadcasters and brands.
Passionate about creating engaging content that connects with audiences and delivering exceptional entertainment.
Career History
Director of Digital, Social & Communities
I have joined Aardman Animations in a newly created role for the company. My mandate is to deliver bold and innovative digital creative leadership to help shape and implement the future of Aardman’s digital content strategy.
I will be responsible for driving Aardman’s – and its brands - digital presence and growth across all the company’s digital platforms and FAST channels.
Head of Creative Branding & Digital
I joined Lifted Entertainment after previously building a close working relationship during my time at ITV Network. In this role, I oversaw all digital and social content for the programme pages of major titles such as Love Island, I'm A Celebrity, Saturday Night Takeaway, The Voice, and many others.
During my tenure, I managed the transition of these accounts from being network-managed to being fully integrated within the label.
In a short period, the team and I made a significant impact on our programmes. For instance, I transformed the Love Island podcast into a visual format with a daily overnight turnaround. We also delivered ambitious live content on our social platforms, creating excitement and driving engagement for event television.
Additionally, our digital department began working directly with network commissioners to establish a new revenue stream by delivering tailored content for the ITV streaming platform.
Head of Digital Creative
I began working at BBC Studios as a freelancer during the COVID-19 pandemic to assist with Series 30 of Top Gear. Together with the team, we developed innovative digital formats that contributed to a 366% increase in impressions for Top Gear’s Instagram—a key growth area for the business and brand.
Following the success of the first campaign, I was offered a permanent contract to oversee digital content for the factual entertainment output. In this role, I worked on three additional series of Top Gear and contributed to BBC Earth's The Green Planet, collaborating with partners to create original supporting content strands.
One of my most significant achievements was launching a completely new division within the team. This initiative successfully delivered EPK content for major titles such as Inside No.9, Black Ops, Silent Witness, The Change, and more.
Head of Digital & Content Strategist
After spending several years as part of the ITV digital team, I was approached by multiple production companies to lead their social strategies and provide consultancy. This inspired me to make the leap back into freelance work.
I secured two major opportunities: leading the social strategy for Series 2 of The Circle with Studio Lambert and collaborating with CBS on the launch of their first season of Love Island USA in Fiji.
While freelancing, I also returned to ITV to support some of their programming. Additionally, I worked with Prime Video to launch the French version of Love Island and collaborated with Insight TV in Amsterdam on their social marketing initiatives.
Senior Digital Producer
When I first joined the team as a staff member, I was assigned to work on the second series of Love Island, with the brief to create a distinctive social brand that resonated with a young audience. I continued working on the show for every subsequent series during my time with the team, contributing both from the UK and on location in Mallorca.
In addition, I was tasked with overseeing I'm A Celebrity, covering multiple series in some of the most challenging conditions in Australia. We completely overhauled the show’s social output, shifting from a website-focused approach to producing a significant volume of original video content and publishing an extensive array of social media posts.
Outside of these flagship shows, I also worked on two series of Ant & Dec's Saturday Night Takeaway, launched Survival of the Fittest in South Africa, and oversaw Lime Pictures’ delivery of social content for The Only Way Is Essex.
Senior Multimedia Producer
When I joined Social Life, it was to assist with their first major contract: The X Factor Series 11. I worked across the show, editing all social output, shooting videos, and creating behind-the-scenes content for Fremantle.
Following this, we continued our collaboration with Fremantle on Britain's Got Talent and Take Me Out, and began winning additional contracts to deliver social content for other TV brands, including First Dates and Fortitude. We also expanded our portfolio, working with major brands such as Apple Music Festival, Capital Summertime Ball, Warner Bros, and more.
Towards the end of my time at Social Life, we began working directly with ITV. I was brought into their freelance teams to contribute to I'm A Celebrity Series 15 and Saturday Night Takeaway Series 13.
Interactive Producer
I graduated from the University of Hertfordshire in May with a First in Multimedia Design and was fortunate to secure a role at Absolute Radio, where I managed the station's website.
In this role, I created bespoke webpages and microsites for our commercial partners, working with brands such as Lloyds TSB, Wickes, Mars, and Universal.
As I became more integrated into the station, I explored additional opportunities, contributing to weekend football programming and creating content around our newly acquired NFL rights.
Social Media Author/Producer/PD
I began my freelance career during my first year at university. After joining my student radio station, I fell in love with the medium and decided to pursue it further. I reached out to my local BBC radio station and began volunteering on Friday nights, creating visual content for their BBC Introducing show.
This opportunity helped me gain recognition, leading to work producing visual content for Three Street Media's BBC Asian Network programmes. Since their studios were shared with BBC Radio 1 and 1Xtra, I was soon offered weekend shifts covering the phones at BBC Radio 1. Over the years, I worked across various BBC Radio stations, progressing to roles such as Assistant Radio Producer and freelance Visualisation Producer, where I supported their transition into visual formats.
In addition to working on the shows, I took charge of the station’s social media platforms, ensuring they reflected on-air output and managed interaction with audiences.
I maintained my freelance career for a number of years, even whilst I held full-time positions elsewhere.
Curating the Love Island social feeds must be quite overwhelming…it’s a monster! I love the content you create, it’s always so inventive, funny and completely in tune with the main show. I know you’re also across the commercial side of the App too, which is a tricky job to manage, but has proven to be a big success. You really are leading the way when it comes to digital strategy in broadcasting, so a huge well done. Despite the pressure, the Digital portacabin is always full of energy and fun, so well done for keeping a sense of humour throughout…I’m sure this is part of your success.
Kenny is a manager that goes above and beyond to make a project as successful and enjoyable as possible.
His practical skills and knowledge of digital are essential throughout TX and you just know that the work you’re producing is the best in the business.
On top of this, Kenny really knows how to look after a team - whether it's making life on location that little bit better or keeping spirits high during the 20th day of work in a row.